Kiwi Floral — Artisan Botanical
v1.0Editorial florist · serif glass

Kiwi Floral — Artisan Botanical

Kiwi Floral Artisan Botanical — a dark, glassy editorial system for an artisan florist. Playfair Display headlines, Inter 300 body, gradient-border glass, restrained motion.

Layout
Editorial Grid
Width
Constrained
Framing
Glassy
Grid
Strong
Base unit
4.8px
Icon set
Solar
01
Overview

Composition cues.

The high-level posture every page in this system should hold before any individual component or token is touched.

Layout
Editorial Grid
Content width
Constrained
Framing
Glassy
Grid
Strong
Kiwi Floral Artisan Botanical — a dark, glassy editorial system for an artisan florist. Playfair Display headlines, Inter 300 body, gradient-border glass, restrained motion.
02
Motion

Moderate motion.

Durations, easings, and patterns observed in the source. Hover the demo to see the system's primary duration / easing applied to a real element.

Level
moderate
Durations
150ms1000ms
Easings
  • ease
  • cubic-bezier(0.4, 0, 0.2, 1)
Hover patterns
textcolorstroke
Scroll patterns
  • gsap-scrolltrigger
  • fade-rise
Live · 150ms ease
Hover this card →
03
Motion specimens

Animations in context.

Live animations using this system's primary duration and easing. Each tile labels the values it's using.

Fade-up · 150ms
Hello.
Stagger reveal
Magnetic hover
Marquee
— DESIGN · SYSTEM · TOKENS · MOTION — DESIGN · SYSTEM · TOKENS · MOTION — DESIGN · SYSTEM · TOKENS · MOTION — DESIGN · SYSTEM · TOKENS · MOTION
Counter on view
0
Sheen sweep · ease
Letter reveal
TYPESET.
Card flip
04
Hero compositions

Four hero layouts.

Working hero layouts rendered in this system's tokens — typography, colour, radii, and motion all derive from the spec.

Editorial florist · serif glass

Build something unforgettable.

A demonstration of this system's centered editorial hero composition.

05
Case studies

Three card recipes.

Different case-study cards built from this system's components — image-led, side-by-side, and quote-led.

Case study · Atlas Bank

A redesign that doubled deposits.

New onboarding flow, reduced cognitive load, and a token system that unified six product lines.

Read case study →
Northwind

Logistics dashboard

3.4×
Conversion
−42%
Support tickets
"The token system finally made our six teams ship the same product."
J
Jordan Reyes
VP Design, Helix
Outcome
+218%

Increase in qualified leads after redesigning the marketing surface using this system.

06
Testimonials

Three voices, one system.

Testimonial cards rendered with this system's tokens — single quote, three-up, and an auto-advancing carousel.

“MD Files turned our brand exploration from weeks into a single afternoon. It's the best gift to designers I've seen this year.”
E
Elena Park
Head of Brand, Kindred

Saved my team weeks of token discovery.

M
Mira K. · Design Lead, Hex

Drop-in spec, drop-in product polish.

A
Aman P. · Founder, Lume

Felt like cheating. Beautiful tokens.

S
Sara D. · Principal, Fold
Saved my team weeks of token discovery.
Mira K. · Design Lead, Hex
08
Color

Four roles. One palette.

Primary, secondary, tertiary, and neutral. Each tile previews the colour at full bleed with its hex value and intended role.

Primary
#EF4444
Main accent + emphasis
Secondary
#F6F5F2
Supporting emphasis
Tertiary
#F6C148
Reserved contrast
Neutral
#151914
Backgrounds + chrome
Usage in context
Background
#151914
Surface
rgba(0,0,0,0.4)
Text Primary
#F6F5F2
Text Secondary
rgba(246,245,242,0.7)
Border
rgba(255,255,255,0.12)
Accent
#F6C148
Gradients
linear-gradient(145deg, rgba(255,255,255,0.22), rgba(255,255,255,0.02))
linear-gradient(to right, transparent, rgba(255,255,255,0.4), transparent)
linear-gradient(to bottom, transparent, rgba(21,25,20,0.8))
09
Typography

Live tokens, real samples.

Each typography token is rendered at its specified family, size, weight, line height, and tracking. Background uses the system's own surface so contrast reads accurately.

displayLg
  • Playfair Display
  • 88px · weight 400
  • line 88px
  • tracking -0.025em
Beautiful systems
headlineLg
  • Playfair Display
  • 48px · weight 400
  • line 52px
  • tracking -0.025em
Headlines that hold
bodyMd
  • Inter
  • 16px · weight 300
  • line 26px
Body copy carries the meaning of an interface — quiet, legible, and easy to scan across long blocks.
labelMd
  • JetBrains Mono
  • 12px · weight 400
  • line 16px
  • tracking 0.1em
  • uppercase
Section · 04
10
Layout & Spacing

One rhythm, applied everywhere.

Base unit 4.8px. The full scale below — every spacing decision should snap to one of these steps.

Scale
1px
4.8px
6px
8px
8.8px
12px
15px
16px
Section padding
96px
128px
Gaps
16px
24px
32px
Card padding
32px
32px
40px
40px
11
Elevation & Material

Glass surfaces, gradient-border shell.

The exact recipe used for elevated surfaces in this system. Wrapper provides a 1px gradient frame; inner surface carries the real content.

Sample surface
Kiwi Floral

Built from the recipe on the right — wrapper + inner surface, exactly as specified.

Gradient border shell
/* outer wrapper */
padding: 1px;
border-radius: 16px;
background: linear-gradient(145deg, rgba(255,255,255,0.22), rgba(255,255,255,0.02));

/* inner surface */
border-radius: 15px;
background: rgba(0,0,0,0.4);
backdrop-filter: blur(12px);
Surface
Glass
Blur
12px
Borders
  • 1px rgba(255,255,255,0.1)
  • 1px rgba(255,255,255,0.12)
Shadows
  • inset 0 2px 4px rgba(255,255,255,0.08)
  • inset 0 -1px 2px rgba(0,0,0,0.25)
  • 0 8px 20px rgba(0,0,0,0.35)
12
Shapes

Radius family.

The full set of corner radii used across surfaces, controls, and badges. Stay within this family for visual cohesion.

15px
16px
24px
32px
pill
13
Components

Buttons, links, and cards.

Live components built directly from this system's recipes — background, text colour, radius, padding, and border are pulled from the spec.

Link variant
Card surface
Reusable container

Background rgba(0,0,0,0.4) · radius 15px · padding 32px · blur 12px.

14
Iconography

Solar · Linear duotone

A 12-icon Solar grid rendered in the system's accent colour against its background — the same recipe should hold across the product.

leaf
sun-2
star-fall
arrow-right
arrow-right-up
arrow-left
box
heart
settings
shield
bolt
cloud
15
Do's & Don'ts

Constraints that keep the system honest.

Do
  • Reserve red and gold for moments that earn emphasis.
  • Keep the Playfair voice for headlines only.
  • Reuse the gradient border shell for every elevated surface.
Don't
  • Don't pair the serif with another display face.
  • Don't introduce flat opaque cards alongside the glass system.
  • Don't exceed moderate motion intensity.
Spec file · free for any use
kiwi-floral-artisan-botanical.md
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